The Willingness of Farmers to Adopt Innovations from Farmer-Owned Enterprises (BUMP)

Authors

  • Karuniawan Puji Wicaksono Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Bayu Adi Kusuma Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Paramyta Nila Permanasari Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Della Aprillia D.P Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Rahma Wilda Kusuma Dewi Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Mirza Ramadhani Faculty of Agriculture, Universitas Brawijaya, Indonesia
  • Ach. Ainur Rohman Faculty of Agriculture, Universitas Brawijaya, Indonesia

DOI:

https://doi.org/10.21776/ub.habitat.2024.035.1.4


Keywords:

BUMP, self-efficacy, attitude, perceived ease of use, perceived usefulness, willingness to adopt

Abstract

A Method to increase the capacity of farmers is through farmer institutions. BUMP or know as (Farmer-Owned Enterprise) is one of the farmer institutions which incorporate in the agricultural commodity association. BUMP is helpful association for increasing farmer’s income and knowledge, facilitating farmers in obtaining production facilities and also capital, and facilitating the sale of crops to increase the productivity of agricultural products. However, behind the benefits provided, there are challenges that must be faced related to the willingness of farmers to adopt innovations. This study pays attention to how the influence of self-efficacy and attitude on the willingness to adopt is supported by the variables Perceived Ease of Use and Perceived Usefulness. This research was conducted in Dadaplangu Village, Ponggok District, Blitar Regency. Respondents in the study consist of 35 members of Gapoktan Rukun Sentosa who were taken by a saturated sampling technique. The result analysis of this study using SEM PLS showed that self-efficacy, attitude, perceived ease of use, and perceived usefulness influenced the farmers' willingness to adopt the innovation.

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Published

2024-04-05

How to Cite

Wicaksono, K. P., Kusuma, B. A., Permanasari, P. N., D.P, D. A., Dewi, R. W. K., Ramadhani, M., & Rohman, A. A. (2024). The Willingness of Farmers to Adopt Innovations from Farmer-Owned Enterprises (BUMP). HABITAT, 35(1), 31–39. https://doi.org/10.21776/ub.habitat.2024.035.1.4

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